Hi, I’m Renee. I’m a digital strategist.

I’m big on design, brand, social media, front-end dev, and user experience.


where: Vancouver, BC
learnings: BSc in Computer Science @ University of British Columbia
PBD in Communications @ Simon Fraser University
Master of Digital Media @ Centre for Digital Media
currently: Solutions Leader, Enterprise Portal @ ICBC
quirks: love sweets, hate pink, hair usually some colour between blue/green/purple
(and apparently I squeal in glee at the drop of a hat)


I’ve been making websites and later, web applications since 1996 and have helped manage large informative sites like students.ubc.ca, create light-weight web applications like call tracker for internal process improvement, and led deployment of large intranet solutions like SharePoint 2010. On my spare time, I’m also a front-end developer, as evident by this site.
That said, I believe all the properties of technology, whether it’s the capabilities, the everyday usability or the look and feel of it all serve one purpose – to host and encourage communication. And because often, as the famous saying from Marshall McLuhan goes, “the medium is the message”, it is all the more important that it is the right technology, implemented and presented the right way.

I’m not a total nerd. I swear.

I also love books and movies (sci-fi and fantasy), gaming (video, board, tabletop) and arts and crafts (buttons, drawing and making pretty graphics). In my spare time I like to knit, fiddle and practice aikido. I’m also loosely tied to the geek community, helping occasionally with some event planning and web design with anime conventions and other events.

Okay, so maybe I’m a geek at least. I’ll give you that one.

One day I’ll come up with a better about page!